General Mills invests in ‘planet-friendly’ grain
General Mills, Inc. has approved a $500,000 charitable contribution to support research on Kernza, a perennial grain with deep roots that show promise in providing benefits in soil health, carbon sequestration, water retention and wildlife habitat.
Minneapolis-based General Mills is the parent company of Cascadian Farm, which has agreed to buy an initial amount of Kernza. The grain tastes sweet and nutty and may be used as an ingredient for cereal and snacks.