Transforming Agriculture, Perennially

Media Coverage


Introducing climate-friendly

Publication: Politico

Author: Ximena Bustillo

The climate boom: Consumer packaged goods companies are turning to climate claims to appeal to millennial and Gen Z consumers who are very concerned about environmental impact (and let’s not forget, many of these companies have also made ambitious climate pledges).

Two quick examples: Horizon Organic dairy is now on the market with claims it will be “carbon positive” by 2025 (meaning beyond net-zero emissions). Cascadian Farms is also on the market with “climate-smart” cereal made with Kernza, a perennial grain that helps sequester more carbon.

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